Tiffany & CO.’s new campaign “About Love” is a total celebration of modern love and was a sensation because has Beyoncé and Jay-Z playing the part.
Within the starting pictures discharged on Monday, Beyoncé is wearing a curve-clutching dark dress hanging the floor whereas highlighting her figure. Her see is comparable to Audrey Hepburn’s outfit within the 1961 film, Breakfast at Tiffany’s. On the other side, Jay-Z transmits custom-made style in a dark tux, silk bow tie, and diamond-encrusted brooch.
As hard as it is to divert your eye from the power couple, Beyoncé and Jay-Z, in these gorgeous images, the background setting is also spectacular and remarkable. For example, the painting by Jean-Michel Basquiat behind them. It is part of a private collection; it is its first time unveiling to the public.
The lavish craftsmanship, titled Rises to Pi, shows Basquiat’s signature. That includes logarithmic images, geometric shapes, and crown iconography. The color of the portray is additionally strangely a correct coordinate of the Pantone 1837 Blue. That is known as Tiffany Blue.
The setting behind the portray is up for elucidation. Be that as it may, individuals have thought that Basquiat’s content, “Knowledge of the Cone,” references Edgar Dale’s Cone of Encounter demonstrate. So, the portray proposes that individuals learn superior from effectively doing and practicing instead of fair perusing and watching.
The Bel-Air Mansion
The campaign’s area is the acclaimed Orum Home in Los Angeles, cresting over the endless picturesque scene of Bel-Air. The home was outlined by a neighborhood firm SPF Designers. The chateau measures 18,800 square feet and incorporates three rectangular wings that overhang out in numerous headings from a central point.
Tiffany & Co. confirms that the mansion was personally chosen by Beyoncé and Jay-Z. As the superb spatial background for the shoot.
The precise wood chair where Jay-Z is sitting comes from the private collection of Brazilian Ulysses De Santi. But also, his accomplice, Graham Steele. The chair, called Cubo, by Jorge Zalszupin and delivered within the 1970s.
Come September 15, Tiffany & Co. will release a video to go along with the still images.